Jeep’s new groove

Jeep’s new groove is one filled with sweet, funky and desirable tones.

It’s been over a year now that Italy-based FIAT, took over Chrysler and its iconic brands of vehicles. And while the new conglomerate goes by Fiat Chrysler Automobiles (FCA), most people like me, still refer to it as Chrysler. Shocker, I know.

But where is Jeep headed under this FCA era? The answer is one that many American households and I couldn’t be happier about. Just look at the new Jeep Renegade, some call it cool, some call it cute, but I call it freaking awesome! It’s this new Italian-American love affair that is getting consumers’ attention, and that’s exactly what it’s meant to do.

I haven’t had the opportunity to do a proper test-drive of the new Renegade, but you already know that I’ve spent countless hours on the Jeep.com builder. It’s the right size Jeep for most, and at $25,995 for the hardcore off-roader Trailhawk model, it’s also competitively priced. My dilemma is the following: Sierra Blue, Solar Yellow, or that sweet Anvil Grey. Mmm…

Yesterday Jeep leaked two teaser photos of seven new concept vehicles set to unveil on March 28th, at the 2015 Moab Easter Jeep Safari event in Utah. And while these sneak peeks don’t reveal much, I can only say — High five!

 

When you’re done drooling over these photos, check out the video we shot on the Jeep Wrangler, Cherokee and Renegade at the Camp Jeep Experience in Chicago.